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Talking Dollars & Making Sense: Crafting a Winning Business Plan
Talking Dollars & Making Sense: Crafting a Winning Business Plan
Aug 04, 2024
Features / Columnists, News
Kaieteur News – Welcome back to Talking Dollars & Making Sense. Today, we’re going to explore how to craft a winning business plan. A solid business plan is your roadmap to success, outlining your strategy and the steps you need to grow your business. Let’s dive in, using Guyanese case studies to illustrate each part.
Why a Business Plan Matters
A business plan is essential because it helps you clarify your business idea, set goals, and plan how to achieve them. It’s also crucial when seeking funding from investors or banks. Think of it as your business’s blueprint.
Executive Summary
The executive summary is the first section of your business plan but should be written last. It provides an overview of your business, including your mission statement, product or service, and basic information about your company’s leadership team, employees, and location.
Tropical Tastes Catering
Tropical Tastes Catering, founded by Maria, aims to bring authentic Guyanese cuisine to corporate events and private parties. The executive summary highlights the business’s mission to provide high-quality, culturally rich food experiences, outlining the team’s expertise in culinary arts and event planning.
Company Description
This section provides detailed information about your business, including the problems your business solves, the market needs, and how your products or services meet those needs. It should also cover the history, structure, and ownership of the business.
Green Garden Supplies
Green Garden Supplies, started by John, addresses the lack of quality gardening supplies in the region. John’s company supplies organic fertilizers, plants, and gardening tools, catering to home gardeners and small farmers. The company description emphasizes John’s background in agriculture and his commitment to promoting sustainable farming practices.
Market Analysis
In the market analysis section, you need to research your industry, market size, expected growth, and target customers. It should include an analysis of your competitors and detail your market research findings.
Coastal Breeze Eco-Tours
Coastal Breeze Eco-Tours, established by Sarah, provides eco-friendly tours focusing on the region’s natural beauty. Sarah’s market analysis highlights the growing trend in eco-tourism, detailed competitor analysis, and insights from surveys indicating strong interest from international tourists in sustainable travel options.
Organization and Management
This section outlines your business’s organizational structure, detailing the ownership, management team, and board of directors if applicable. Include bios of key team members and their roles.
Tech Savvy Solutions
Tech Savvy Solutions, a startup founded by Kamal, offers IT consulting services. The organization and management section includes profiles of Kamal, the CEO, and his partners who bring extensive experience in software development, and project management, ensuring clients receive expert advice and services.
Products or Services Line
Describe your products or services in detail. Explain the benefits and why they are unique. Include information about the product lifecycle, and your plans for research and development.
Fresh Wave Juices
Fresh Wave Juices, launched by Priya, offers a range of fresh, organic juices. The product line section details the unique flavors inspired by local fruits, the health benefits of consuming organic juices, and plans for expanding the product line to include smoothies and health snacks. Priya also discusses her ongoing research into new recipes and potential for export.
Marketing and Sales Strategy
Outline how you will attract and retain customers. This includes your marketing strategy (social media, promotions, partnerships) and sales strategy (sales process, sales team, pricing).
Artisan Craft Collective
Artisan Craft Collective promotes locally made crafts and art. The marketing strategy focuses on building an online presence through a dedicated website and social media, attending local craft fairs, and partnering with tourist spots to display and sell products. The sales strategy includes both direct sales and consignment with local retailers.
Funding Request
If you’re seeking funding, detail your funding requirements, potential future funding requirements over the next five years, and how you will use the funds you receive. Include your strategic financial plans for the future, like investing in capital expenditure, working capital or increasing employees.
Solar Future Solutions
Solar Future Solutions, created by Anil, seeks to provide affordable solar energy solutions to rural areas. The funding request outlines the need for GYD $15 million to expand production, invest in marketing, and hire additional staff. Anil also details how the funds will help achieve the company’s long-term goal of making solar energy accessible across Guyana.
Financial Projections
Include income statements, cash flow statements, and balance sheets for the next three to five years. Explain your projections and how you arrived at them. Include a break-even analysis.
Rainbow Pastry Shop
Rainbow Pastry Shop, owned by Ayesha, offers freshly baked goods using local ingredients. The financial projections show expected revenues based on current sales, projected growth due to new marketing strategies, and plans to open a second location. Ayesha includes detailed income and cash flow statements, showing how the business will remain profitable while expanding.
Appendix
Include any additional information that supports your business plan, such as resumes, legal documentation, and other relevant documents.
Practical Tips
Research Thoroughly: Use reliable sources for your market analysis and financial projections.
Be Realistic: Set achievable goals and realistic financial projections.
Update Regularly: Keep your business plan current to reflect any changes in your business environment or strategy.
Crafting a winning business plan is crucial for the success of your business in Guyana. It provides a clear roadmap, helps attract investors, and ensures you stay on track with your business goals. Stay tuned for more practical tips and insights in our next column. Until then, keep refining your plans and moving forward on your entrepreneurial journey!
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PPP national criminal enterprise – the pen is mightier than the sword
PPP national criminal enterprise – the pen is mightier than the sword
Aug 04, 2024
Features / Columnists, The GHK Lall Column
Kaieteur News – “I feel good, I know that I would, now I feel good, now so good, so good, I got you….” American soul singer extraordinaire James Brown was the original. It is also exactly where I am, thanks to all the attention and accolades from the PPP machinery: I got the PPP government, PPP leaders, PPP bigshots eating out of my hand. They can’t sleep, I am on their minds. They can’t eat, I disturb their stomachs. They can’t walk, because they can’t watch where they are going, so consumed they are by me. What I write, what I speak, drives all of them crazy. Man! Ah feel good…so good, so good…. I have given the entire PPP a hangover that wouldn’t go away: from the one-man mob to the leader that is a screamer to the political ruffians. They don’t know what to do with themselves. Here is a new one: those whom the Gods wish to send stark, staring mad, they send me as their writer, messenger. The pen is mightier than any sword. PPP leadership sword. PPP dirty tricks people sword. Look at the sum of them.
GHK Lall
PPP leaders and their mobs have made me a priority, a hometown celebrity. Imagine a national government that fabricates, falsifies, fulminates with many felonies to intimidate one citizen, one conscientious objector. These are proofs of how the PPP as a party and government has deteriorated into a vast national criminal enterprise. The PPP cannot be a government: it is a Death Row inmate. I have become the biggest national magnet, one that draws the PPP watchers into my orbit: captivate their minds, control their waking hours. The walking dead, the living dead, is what has been made of them. And by one man of no pedigree, no standing, no significance made into a national industry. Yet the more the PPP operators demonize, the more they darken, make total fools of themselves.
It is good to have such a commanding stranglehold on the PPP (government, party, masterminds) heads. I mock them all, make fun of them, reduce them to scoundrels in the eyes of their own people. In the most talked about country in the world, guess who is the most talked about person in this country in PPP land? There is no competition. The investors and Guyana watchers parked in London, Hong Kong, New York and Los Angeles must be wondering who is that fella called Lall. He must be unnerving some big people in the PPP Government, rattling their cage. Once more, there is no competition for interest and energy the government gives to me. Not even from Alistair Routledge, not even for all the interest that some Guyanese and the world have in every move that Exxon makes. New understanding took some time, but now resonates powerfully. I have outgrown and outsoared James Brown; it is onto Stewart Copeland of The Police. Remember that one: “I’ll be watching you? Every breath you take, every step you make, I’ll be watching you.” Is that a delightful place to be, or what? Just ask the pontificators and propagandists, the defenders and the damage controllers in the PPP Government, and the object of all that watching is a nobody Guyanese like me. If I had wanted to pick a group to make me famous, I couldn’t have done better than the PPP Government machinery, given its money, manpower, monstrousness.
I am honored to receive such adoration and adulation from a national government. Not just any national government, but one that is in total control, the dominant power. Who would ever have thought that a poor, dumb country boy (one that they used to call a phantom, then a ghostwriter, then a man reading from a PPP script) making it to the top of the PPP charts? In America, some smart Alek said that every man has his 15 minutes in the sun, with fame and a full slate of reverence being integral aspects of that development. Thanks to the bozos and bums in the PPP, my 15 minutes of fame have extended to a season that doesn’t end. For the record, I am sorry, for I got a bit carried away just now, and lost my manners. Discard bums and bozos, please; brothers fit better into the substance that is me. All this nonstop attention from the PPP has gotten to my head. I must try harder to behave myself in a manner that does justice to all this attention, all this excitement, and all this revelry coming from my brothers (and sisters, too) in the PPP to me. I’ll take it with a smile and a thank you for all the trouble. See, I can be civil when I so choose. It is called good training, good listening. It is a free lesson from me to my friends in Freedom House, Office of the President, and Office of the Vice President, beginning with the big man, the master magician himself.
Look at where Guyana is today. A torn country. But President Ali and Vice President Jagdeo are busy tearing into, trying hard at tearing down honest citizens for speaking their minds, speaking to truth. Truth about all the rottenness that is now commonplace through government and party, and its army of stink and dutty people. Fake IDs. Fake news. Fake people. No wonder that JFK now has a sign that reads: ‘Enter at Own Risk’ for big-shot Guyanese. The same ones Anthony Blinken banned from his presence after summoning them. The same one that couldn’t show his face when the CIA head came here. The same one backpedaling on current oil reserves. Here is a small word of advice for PPP leaders (and their foot soldiers): truth can never be suppressed; it survives, strengthens, soars. Light can never be extinguished; it shows up the darkness in those who run from it. I feel good, so good, so good….The pen is mightier than men and mountains.
(The views expressed in this article are those of the author and do not necessarily reflect the opinions of this newspaper.)
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Cartoon – 04 August, 2024
Freedom of speech is our core value at Kaieteur News. If the letter/e-mail you sent was not published, and you believe that its contents were not libellous, let us know, please contact us by phone or email.Feel free to send us your comments and/or criticisms.Contact: 624-6456; 225-8452; 225-8458; 225-8463; 225-8465; 225-8473 or 225-8491.Or by Email: [email protected] / [email protected]
CARIBBEAN NEWS
New oil reserves – the real thing
New oil reserves – the real thing
Aug 04, 2024
Editorial
Kaieteur News – US oil superstar ExxonMobil has insisted that Guyana’s oil reserves stand at 11B barrels of oil equivalents, which is what it knows as of now. Recently, world renowned S&P Global estimated that current reserves in Guyana are at 18.7B barrels. Up until recently, Guyana’s oil boss, Vice President Jagdeo said that all he knew was that ExxonMobil was seeking to capitalize on the proven oil assets already in its hands, and that how much new oil has been found requires working through an appraisal process that takes time. Then, just last week, Jagdeo ended up talking from the other side of his mouth. The nation will soon be updated, within a week, on what its current oil reserves are.
What should Guyanese expect from ExxonMobil, as the new oil reserves, considering how much of a tricky partner it has proven to be? First, it was that the company’s time was occupied with maximizing its haul from Guyana’s oilfields, and that appraisals for the eight new discoveries were in motion, but on the back burner. A slow boil it was going to be. However, it seems that there has been a change of heart, possibly priorities, in ExxonMobil’s think tank, because it is going to handover to the Government of Guyana, the new numbers from the new discoveries. Are those numbers (billions of barrels of oil) going to be from all eight discoveries, or only a couple of them, the earlier ones, the ones with smaller amounts of discovered oil?
We don’t claim to know, but it is surprising that the new discoveries by ExxonMobil were so information challenged. Real-time feeds from its offshore operations go to company headquarters in Houston, Texas. Yet, all ExxonMobil’s vaunted calculations and appraisals have turned out to be such a laborious and time-consuming exercise. In other words, what ought to have been a routine has now become this whole new song and dance masquerade about “monetizing” existing Guyana oil assets and not getting bogged down by a lengthy appraisals process. That is, until that could no longer be denied, or held back from the Guyanese public. We point to the latter and ask if ExxonMobil did its part and delivered the number of new barrels of oil in each of the eight new discoveries, but the PPPC Government kept that information to itself, while keeping Guyanese in the dark. There are too many loose ends in this new oil issue that prompt questions still not answered by either ExxonMobil or the Government of Guyana. It is obvious that something of significance has occurred behind the scenes that lead to this about face from Guyana’s oilman Jagdeo. He didn’t know because he had nothing, but now he knows because he has been given something.
Should Guyanese hold their breath, given that Jagdeo has proven himself to be less than a credible oil leader? Can he be relied upon to give Guyanese the whole story and the real story relative to new oil reserves found (or the total current oil reserves)? Or is it going to be one of his slick productions that raises more questions, which leave him doing his best to giving straight answers? Jagdeo has been very stingy in parting with persuasive answers on this oil sector. He gives the appearance of someone battling against invisible forces that tie his hands, and for a chief oil policymaker his standard has been weakness and powerlessness. It is a sad state, a terribly degrading situation, when the man who appointed himself to be in charge of Guyana’s precious oil sector is reduced to being tongue-tied. Apparently, his hands aren’t tied behind his back on an issue as how much new oil has been found. Jagdeo should have been a force of nature with Guyana’s massive oil wealth. Unfortunately, Guyanese have now grown accustomed to a leader who is now a shadow of himself. The lengthening record is of a leader who has condemned himself to cursing out professionals in the independent media for pressing him too hard on oil matters.
After much back and forth, and no little amount of bad blood resulting, current oil reserves will be updated. May the real reserves be shared.
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Maduro still gambling for resurrection
Maduro still gambling for resurrection
Aug 04, 2024
Letters
Dear Editor,
Having experienced one referendum and five elections rigged over the last half century, Guyanese are uniquely qualified to evaluate the conflicting claims following Venezuela’s July 28, elections. Rigging does not begin on elections day and in Venezuela Maduro’s control over the Supreme Court, the National Elections Council (CNE), the army and other armed forces were precursors. The first violated the Barbados Agreement and banned the charismatic, primary-chosen opposition challenger Maria Machado. The second did not register her nominated replacement and ensured that her replacement was the innocuous ex-diplomat Edmundo Gonzalez. The EU was “disinvited” as observers and the ex presidents of Argentina, Bolivia, D.R,, Costa Rica, Ecuador, Panama, Peru, Uruguay were refused permission to fly in as observers.
The third is deployed and poised to quell protests following CNE’s declaration without any proof that Maduro won the elections. The proof is in the “tally sheets” – the electronic versions of our “Statement of Polls” – printed from the 30,000 electronic voting machines after polls close. All parties had representative who had to be given copies of the sheets. CNE is mandated to put up these sheets on its site but failed to do so, claiming that the site was “hacked”. The Opposition, however, was able to collate and put up tallies on their website accounting for 83% of the12 million who evidently voted. These showed Maduro had garnered a mere 30% to Gonzalez’ 67%.
Even friendly leftists leaders like Lula of Brazil and Petro of Columbia have asked that proof supporting CNE’s announcement be provided. The US has now accepted that Gonzalez is the winner and the world awaits its further actions to fulfil its commitment towards supporting democratic norms, especially in this hemisphere. Immediately, it appears to be canvassing other countries to support Gonzalez as the president-elect. China, Russia, Cuba, Iran and Nicaragua have accepted Maduro’s “win” along with Mexico, which however wants “detailed reports” from CNE. It is clear that, as predicted, Maduro will not obey the voice of the people expressed through the ballots to restore democracy as the first step to create a stable Venezuela from which almost eight million of its population – one quarter – have fled his authoritarian rule over the collapsed economy. He represents a clear and present danger to a peaceful region, and us in particular, as he had pledged to work towards in the Argyll Agreement after “annexing” two-thirds of our national territory. Any hope for democratization in Venezuela now that the US-brokered Barbados Agreement has been trashed, requires relentless pressure from democratic states on Maduro’s regime, demanding recognition of González as the president-elect.
The Barbados Agreement had required Venezuelan elections in the latter part of this year – for which July 28 barely qualified. We can now see that Maduro must have been counting on a distracted American response to the rigging he would be conducting because of their scheduled November elections. If, as expected, Maduro refuses to provide evidence of his “win”, the US along with its allies will have to rachet up the pressures on his regime both economically and diplomatically. China, Iran, St Vincent and Russia alone cannot keep the economy afloat. High-level Venezuelan leaders will have to be sanctioned and the easing of the broader sanctions will have to be reversed and even deepened. The test for America putting its money where its mouth is, will be the Chevron waiver that allows oil to be shipped into the US but which has provided a lifeline to Maduro.
One change from previous anti-Maduro initiatives that we have already witnessed is a widening of opposition into the poorer sections of the cities and countryside where their initial enthusiasm to Chavez/Maduro populism has waned as they experienced their lives destroyed and were forced to migrate even more than the elite. The decrease in the old polarization is now palpable and will have positive outcomes in less private militias or collectivos, which usually wreaked violence on behalf of the regime, deployed. Yet about 20 persons have been killed, a thousand arrested and Machado was forced to go into hiding.
The Chavistas are cornered and dangerous and even more than before, Maduro, with the support of the armed forces which he has bribed for their loyalty, might be willing to gamble for resurrection. That is make an outlier decision, such as staging an incursion into our Essequibo to rally Venezuelans around the flag and offer a lifeline to his sinking fortunes.
Sincerely,
Ravi dev
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Ramjattan’s suggestion to restrict the free movement of the public is a simplistic and ineffective approach
Ramjattan’s suggestion to restrict the free movement of the public is a simplistic and ineffective approach
Aug 04, 2024
Letters
Dear Editor,
The Georgetown Chamber of Commerce and Industry (GCCI) has noted with concern the recent call by former Minister of Public Security, Mr. Khemraj Ramjattan, advocating for the re-institution of the 02:00hrs curfew as a solution to the alarming rise in road fatalities.
The Chamber firmly opposes this recommendation and urges a moreeffective and evidence-based approach to addressing road safety. There is no evidence to support its efficacy in reducing road fatalities. Re-imposing such a curfew would not only be misguided but would also have detrimental effects by hindering economic recovery and growth.The GCCI believes that the real solution lies in significantly trengthening the enforcement of existing traffic laws by the Guyana Police Force’s Traffic Department. The focus should be on rigorous action against reckless driving and driving under the influence of alcohol.
Furthermore, it is imperative to launch comprehensive public educationand awareness campaigns to foster responsible road behaviour. Mr. Ramjattan’s suggestion to restrict the free movement of the public is a simplistic and ineffective approach. A more nuanced and robust strategy that emphasises public education and accountability is more suitable. The safety of our roads can only be achieved through concerted efforts to enforce the law and educate the public, not through curfews that impede personal freedom and economic activity.
Regards,
The Georgetown Chamber of Commerce & Industry
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‘African Guyanese identity and resistance’
‘African Guyanese identity and resistance’
Aug 04, 2024
Letters
Dear Editor,
Among others, I was invited to speak at the Eusi Kwayana Emancipation Symposium at Tipperary Hall, Buxton later today and I hope the following will provide some initial food for thought for those intending to attend.
The theme of the discourse is ‘African Guyanese identity and resistance in the context of state sponsored and other forms of racial discrimination.’ Although much space will be given to the behaviour of the Peoples’s Progressive Party (PPP) towards African Guyanese over the last two decades, that is not my major concern.
What bothers me is that rather than energetically taking the present opening constitutional reform offers to try an heal the major problem that has undermined good governance and African welfare for decades, the major opposition party, the People’s National Congress Reform (PNCR), has succumbed to a form of historical naivety that seeks to build a democratic multiethnic society without first attending to the present ethnic political antipathy that pervades the society.
Man is a rational social being who is capable of externalising and knows that she is externalising herself, e.g., could sell his body, his labour, etc., in the quest for a good life with maximum freedom. This universal human project requires the individual to have control over himself, his relationships, his labour and the product thereof. Of course, absolute individual freedom is socially impossible and thus equity in decision-making, distribution, etc., and democratisation is the modern expression of maximum human social freedom.
Identity is a social construct: it is a view of oneself in the general scheme of things. It changes over time and is relatively strong or weak depending upon the enduring nature of specific relationships. Those who seek by coercion – physical, economic or otherwise – to deprive one of the opportunities to make equitable choices deprive one of freedom and thus various forms of resistance become inevitable. Given what has been taking place in Guyana under the PPP regimes, the only question for the African community and those who have organised this symposium is ‘What should be the nature of the African response?’
The fact is that the identities of Africans and Indians are rooted in a history of political hostility and over decades they have established their ideological and institutional defence mechanisms. As suggested, these are social constructs and can change, but not overnight and the application of coercion as the PPP is attempting, only contributes to the strengthening of defences. Changes in support patterns will only come about when Africans and Indians feel that they do not need the PPP or the PNC to protect their basic socio/political interests. Otherwise, they will not voluntarily vote for the other side in any significant numbers, and universally, no individual side has been capable of achieving this foundational requirement.
Talk about building some kind of ‘one Guyana’ has been proffered to no avail since independence by far more creditable persons than the present political incumbents. But it will not become a reality without a generalised ethnic political safety net. Indeed, even if an adequate political safety-net is put in place today, it would still take a about three election cycles for the resulting democratic dividend to become relatively substantial. I realise that the kind of approach suggested here, is asking the oligarchies of both the major ethnic parties to adopt policies that will in the medium/long term possibly destroy their hold on political power and willl not be easily accepted.
‘One Guyana’ cannot be forced upon a population and certainly not upon a deeply ethnically political divided one such as Guyana. The PPP is merely camouflaging its drive for ethnic dominance as it tries to win a few gullible and/or self-interested African votes. Was this not so, having the resources it now has and given the internal and external pressures under which it is to demonstrate that it is indeed an inclusive and equitable government, it would have not, like most dictatorships tend to, be asking its detractors to provide the evidence. It would have long done what a liberal democratic country would have done. It would have completed an independent ethnic disparity analysis that would have cleared the air on what is taking place and what should be the future direction of ethnic policy. But clearing the air is the last thing the PPP wants to do: it must waddle in the mucky/intransparent water of ethnic discrimination if it is to achieve its domineering objective.
Where good, inclusive and equitable governance is concerned, the PPP is a lost cause. In this chaotic political environment, what is of more importance to me is the opposition PNC, which has the responsibility to defend the interests of Africans. With its substantial and long historical memory, the West, led by the United States, has for decades been stating that for Guyana to be properly democratically, managed the present winner-takes-all political system needs to be replaced by a more inclusive one. In 2015, the PPP ‘lost’ government to the African orientated APNU+AFC which promptly reneged on its promise to radically reform and introduce a more inclusive political system. Instead, the report of the European Union observer mission on the 2020 elections claimed that between 2015 and 2020, when the APNU+AFC regime was unceremoniously removed from government, the electoral list grew by 15.8% (Region 1 grew by 30%) ‘the significance of which is difficult to assess.’ Suggesting – by my reading – that instead of reforming the system, the regime was set upon entrenching itself in government! (https://www.eeas.europa.eu/sites/default/files/eu_eom_guyana_2020_-_final_report_0.pdf)
The PPP is now back in government, behaving even more viciously towards Africans and their representatives, but instead of forcefully confronting the discriminatory policies that are directed at their constituency, the PNCR, with its utopian vision of winning substantial Indian votes, is sugar-coating their destruction. For example, we hear it suggested that the PPP is discriminating against everyone except their, cronies, families and friends. The fact is that relative to Indian communities, African communities are extremely disadvantaged because of how wealth is accumulated and deliberately distributed by the regime. This year, the PPP doubled the allocation going to capital works that are dominated by its Indian constituency but has halved the pittance going to public service income. It then uses what should be public service salaries to undermine the local government system and to build grandiose projects and attempt to use these to impress Africans to vote for it. Is this not like digging the plantation canals and building the seawall that benefits the exploiters all over again! In South Africa, those non-Africans who wanted to join the African National Congress of Nelson Mandela had to recognise the reality on the ground. If he had ever sought to finesse the reality to win white support, Mandela might never have taken up arms and the life of the apartheid regime might have been much longer.
What is of vital importance at this stage and can be achieved by way of the upcoming constitutional reforms, is the immediate establishment of an ethnic political safety net that protects the population from the brazen extremes to which the PPP has gone. Where in the democratic world can a ruling party, particularly one with only a single seat majority, refuse to treat properly with the official opposition because they are in a legal dispute over an election that the opposition maintains was manipulated? The basic socio/political interests of Indians, Africans and Amerindians should be constitutionally protected: their basic civic rights and wellbeing should not be dependent upon which party wins government. Once adequately crafted and institutionalised at the national, local and civil society levels, it will eventually lead to the development of a more issue-based liberal democratic system.
Sincerely,
Dr. Henry Jeffrey
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